Making water droplets synonymous with the brand
Life Water is the UK’s leading ethical water company helping to provide clean drinking water in developing countries. Crate47 advanced their branding by pairing back their original design whilst retaining the essence of their existing logo. We introduced the symbol of two water droplets which were incorporated not only typographically but as a stand-alone motif that could be used on such things as bottlenecks; making them synonymous with the brand.
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We delivered: Brand strategy | Branding, Print | Label design | Bottle design